video

Using smart video for Business & YouTube marketing

What you'll learn

In this video we look at video creation using a Smart Phone. We also discuss about YouTube and how it is essential for business owners to have a presence there.

• Planning and shooting a video
• Equipment - no cost and budget - webcams, microphones, lighting
• Editing your video using free software - adding music, images and timings
• Software to shoot your video - Zoom, screen recording software and use of props/slides
• Why YouTube?
• Creating a YouTube content strategy
• Creating a YouTube channel
• Uploading videos, changing settings such as public/private
• Optimising your video with keywords
• Publicising your video
• Creating a YouTube Sales Funnel
• YouTube shorts
• YouTube advertising