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Writing for your website

What you'll learn

Writing optimised content for your website will help people find it sooner.

This video will equip you with the knowledge to write well planned, optimised content for your website. You will leave having written your 'home' and 'about us' page. This video includes:

• Why writing website content is different
• What is website copy?
• How to use a keyword tool
• Writing tips and current Google requirements
• Planning pages needed and content required
• Writing keyword optimised content for websites
• Adding links
• Using images and where to source them
• Tools to monitor search ranking